Just in time for our new article on how to sell more band merch, MusicianCoaching.com has an awesome interview up with John Mathiason who works as an artist manager for Cinder Block (a company that handles merch for countless bands).
The interview is littered with great tips for any musician that is trying to sell merchandise. Mathiason talks about keeping your band merch updated, tailoring it to your audience, not over thinking design, e-commerce, and a whole lot more.
Check out the interview here. Then check out some of our articles on band promotion.